How to beat your competition?

In business, the most successful companies are the ones that have captured a specific, and usually quite narrow (relatively) market segment.  As a result, their name has become synonymous with the particular market they own and no other company can make any significant penetration into that market even if they have just as good as products or even better.

For example:
  • BMW owns the luxury performance sedan market
  • Porsche owns the luxury sports car market
  • Mercedes owns the high end luxury market
  • Volvo owns the safety market
  • Toyota the reliability market
  • Volkswagen dominates the Women market
  • Hyundai makes cars that are superior in many markets, but since those markets were already taken when they came, all they could get was what was left over - the low-cost market.
  • Neither of the three American car makers are listed because they make such a wide variety of cars that they have not captured any market, which is why they are struggling and will always struggle.
The point is:
  • Now is your opportunity to capture the "immediate, consistent, and Lasting" pain relief market in your area. 
  • Once achieved, penetration by your competitors will be very difficult, even if they have the same equipment and get just as good or even better outcomes than you.
The alternative to you being the market owner:
  • Be one of those permanently struggling behind and trying to penetrate someone else's market or capture a less lucrative market.
ATM2 outcomes you can expect
For pain patients (chronic & acute) you can expect:
  • Pain elimination while on the ATM2, followed by
  • 50%-100% lasting pain relief and/or increase in pain-free ROM immediately after the session,
  • Suitable for almost all common back, neck, shoulder, pelvis, hip, and knee pain patients.
For performance enhancement you can expect:
  • Lasting, consistent, immediate, and predictable increase in range of motion with no end range, risk prone movements.
  • Possible immediate increase in strength, not due to muscle strengthening which takes significant time and effort to achieve, but rather due to an optimization in muscle activation patterns that occur on the automatic level as is consistently evidenced by use of sEMG devices.
  • Suitable for everyone, without age limitation, and almost without regard to health condition.
For Posture Patients you can expect:
  • Immediate, consistent, and predictable improvement in posture on the automatic level.
  • No need to "teach" good posture.  With the ATM2 it happens automatically, due to its simple, yet advance capability to alter CNS muscle activation patterns on the automatic level.
  • Normalizes forward head position, rolled shoulders, and pelvis position.
For Scoliosis Patients you can expect:
  • Many different physical therapy treatments have been utilized to treat scoliosis including electrical muscle stimulation, bracing, various exercise programs, and manipulation among others.   Unfortunately these have not been found to be very effective treatments for scoliosis.
  • Clinical evidence has been documented for the efficacy of the ATM2™ when used with patients who have LBP, hip problems, shoulder problems and cervical problems.
  • The ATM2™ was also found to be effective in helping to reverse the curves in a patient with scoliosis who was actually being treated for a frozen shoulder in a recently published case study. [5]
  • The results of an ongoing study have been quite promising that the ATM2™ is effective in not only helping to decrease pain and increase range of motion (ROM) but also significantly improve the posture and appearance of the spine in one who has scoliosis.
  • There is no other technique, device, concept or educator that offers outcomes even remotely near what is described above, let alone such specific, immediate, consistent, predictable and significant outcomes.
  • We do so with total confidence!
  • We even guarantee it! (just ask about our unprecedented & indefinitely-extendable guarantees)
What we tell pain patients (chronic & acute) to expect

If movement aggravates your pain, then most likely the ATM2® will help.  Once the clinician identifies what movement aggravates your pain, he or she will set you up on the ATM2® such that your pain is eliminated.  Yes, I mean eliminated.  Full range of motion without any pain while on the ATM2®.  This should not take more than just a few minutes to achieve.  Once the pain is eliminated, you will be instructed to do specific, totally pain-free exercises while you're on the ATM2®.  This should not take more than about one minute.  After this you will be released from the ATM2® , and immediately reevaluated.  If all went well, at this time, the clinician will be expecting, based on his or her experience, 50%-100% pain relief and or increase in your pain-free range of motion.  Please keep in mind that this is not a miracle cure, although it does work with almost all common back, neck, shoulder, knee, pelvis and hip movement related pain.


If you want to dominate the "immediate, consistent, and Lasting" pain relief market in your area, then just telephone BackProject, and we'll gladly tell you how easy it is to join the thousands of world class ATM2 trained practitioners, and of course answer any of your questions or concerns.

  • We are 100% certain we will totally exceed your expectations!
  • With our indefinitely-extendable guarantee, you are assured of this.
  • Please do telephone us right now at +1(408)730-1111 or toll-free at (888)470-8100.